Google Ads agency · e-commerce & SMBs
We manage, audit, and grow Google Ads accounts for e-commerce brands and small businesses. Two senior specialists on every account — the same people from day one, not a junior and a dashboard.
Fixed pricing that scales with your spend — senior specialists, no long-term lock-in.
Two senior specialists on every account
What we do
Most brands start with an audit to see where they stand, then move to ongoing management if it makes sense. You can start with either.
A senior review of your account — where budget is leaking, what's misconfigured, and what to fix first. You get a prioritised, written action list you can use with us, your current team, or on your own.
The same two specialists run your account month to month — campaigns, budget, measurement, and a real outside perspective on your growth. A fixed monthly fee, never a percentage of your spend.
What we run
We're specialists, not generalists. We go deep on Google Ads and the analytics that tell you whether it's actually working.
Structure, bidding, and query control for Search and PMax — so budget goes to what converts, not to noise.
Shopping campaigns and product-feed quality for e-commerce — the details that decide whether Shopping is profitable.
Video and Demand Gen campaigns to reach new audiences without wasting spend on the wrong ones.
GA4 and conversion-tracking setup and review, so the numbers you make decisions on are actually trustworthy.
A structured, senior review of an existing account — the fastest way to find wasted spend and quick wins.
Clear monthly reporting and a prioritised roadmap — you always know what we did, why, and what's next.
Why ppcout
Most agencies put a junior on your account and bill a percentage of your spend. We do neither. Here's what that changes for you.
Your account is run by two specialists with 20+ years between them — one focused on strategy and measurement, one on campaigns and e-commerce. No junior hand-off, no learning on your budget.
We charge a flat monthly fee. That means we're never incentivised to push you to spend more — we're paid to make the spend you have work harder.
Campaigns are only as good as the data behind them. We keep your GA4 and conversion tracking honest, so you're optimising against reality, not a broken number.
Recommendations
Public LinkedIn recommendations from colleagues, clients, and managers across Delivery Hero, Wallapop, Grover and more.
"An expert in performance marketing — exceptional in channel management, budget strategy, and optimisation. One of the best in the field."
"A true authority in performance marketing and online branding. What sets him apart isn't just technical prowess but a collaborative, approachable demeanour."
"Robust analytical skills combined with real business understanding and a strong grasp of SEM. I highly recommend Tom."
Who we work with
We're most useful to teams spending real money on Google Ads who want senior attention without a big-agency retainer.
Shopping- and PMax-heavy accounts where feed quality and measurement decide whether growth is profitable.
Businesses spending enough that a few points of wasted budget matter — and who want a senior team, not a call centre.
Marketers who've taken over an account or agency and want an honest, senior read on what's really going on.
Who we are
Every account is a collaboration between strategy and execution — so you get both the "why it's happening" and the "what to do about it."
Tom focuses on the measurement layer — why the numbers don't add up, where attribution is misleading, and what the data is really telling you. Author of The Blind Spot of Digital Marketing, with 10+ years building performance strategies for e-commerce brands across Europe.
Tom on LinkedIn →
László is a Google Partner specialist with 11+ years running Google Ads, Shopping, and YouTube campaigns for high-growth e-commerce brands. He's managed nine-figure ad spend across multiple markets and knows exactly how campaigns bleed money at scale.
László on LinkedIn →Get in touch
Whether you want a Google Ads audit or ongoing management, send us a few details and we'll get back to you within one business day with the right next step.
What happens next
A senior Google Ads audit that pays for itself — most accounts have 15–35% of budget going to waste. We find it, prioritise it, and hand you a clear plan to fix it.